From the Sketching board to seting hair trends
Brilliance New York- Leaders in Hair Care
Brilliance New York ®, House of Beauty was born from an elite team of beauty enthusiasts where our love for beauty is at the core of what we do. Our award-winning, professional products compose our carefully curated collection that enhances each hair type and color, obtainable at any experience level.
Our mission is to supply you with the finest products and premier styling tools to ensure you can achieve any look you desire. We are proud to present you with eco-friendly styling tools and strive to expand our vegan selection so that together we may contribute to environmental sustainability while simultaneously providing a level of luxury and style. We carefully select formulas with coveted ingredients that deliver the most innovative solutions to keep you looking your best — knowing that today's beauty moments are tomorrow's beauty resolutions.
We love making you look good, but we also love you feel good, so as giving back is a core value for BNY, 10% of all proceeds go directly to charity.

Note from the owners
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cruelty-free beauty products that worked well AND looked good!
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With a mission to bring salon quality hair care and hair tools to every home and every client,
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we feel blessed for each and every one of the purchases our lovely customers make
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as it helps us serve more people and influence.
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Thank you for supporting my dream as we give back 10% of each
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purchase to help fulfill the dremas of others.
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Thank you for trusting us,
- Brilliance New York!