Skip to main content

As Seen On:

Free Delivery

For all orders over $99

30 Days Returns

For and complications

Secure Payment

100% Secure Payments

Why Brilliance New York?

    ✔ Lifetime Warranty
      ✔ Free 2 Day Shipping*
        ✔Salon Recommended ,Ideal For Home Use
          ✔Unlimited styling options
            ✔ Reduce your styling time by 60%
              ✔Salon Quality Hair tools & Hair care
              ✔ Over Half A Million Tools Sold
                ✔ Eco-Friendly, Social conscious
                    ✔ Female Owned
                      ✔ Hair Stylists choice

Beauty Wholeness

    Beauty doesn't stop at the dressing table, it's in your handbag, your suitcase & maybe even on your desk! Time to step up your hair tools and hair care game - we have all you will ever need, with a range of styles to suit every beauty lover and any budget!


What Customers Are Saying?

Customer Reviews

Based on 13 reviews
Hair serum

Not many products I found that used to work in my hair. I have found a few great products recently. This is a hard 4. Works a whole lot better than other products. Most products even. But I have found better as well. But over all this is a really great product and I like it a lot as a close second. It’s definitely worth the checkout.

Nikki W.
This smells AWESOME

I have really greasy hair, and it's taken me until my early 40's to figure out how to keep it nice and clean without looking like an oil slick halfway through the day.This doesn't take much, a tiny amount rubbed between my hands and on the ends of my hair, keeps my hair looking nice and sleek and not frizzy. Which is great because my ends are terrible! I love this stuff. I use it daily and I never want to not.

Best for frizz control

Vera Prime Hair Serum is my favorite frizz control serum so far. Only a small amount the size of a pea is necessary to massage into your hair. As it is little oily and sticky, it may stick the hair sticks together if you use too much of it.So try not to overuse it.It has a mild fragrance that I liked, and it would stay in my hair for quite a while.I like the fact that it contains vitamin E, which will actually strengthen the hair stands. I am satisfied with my purchase


Liquid seems to be thick but perfect to use on wet hair to give extra nutrient. Smells good after drying hair. Its soft and glossy.


It adds a lot of shiny to my hair and it kind of looks greasy, but I mean if that is what it takes to protect my hair from the heat then that is fine. It does have a bit of a floral scent. It can be a little strong.

Your Cart

Your cart is currently empty.
Click here to continue shopping.
Thanks for contacting us! We'll get back to you shortly. Thanks for subscribing Thanks! We will notify you when it becomes available! The max number of items have already been added There is only one item left to add to the cart There are only [num_items] items left to add to the cart